Good Design Award

The Long Life Design Award has been developed for many years through dialogue with manufacturers and users, and society, and is an award for honoring designs that will become the cornerstone of living and society and that are desired to continue to play the role in the future and designs with the power to continue to be a standard beyond value that changes with the times.

The eligible designs for the award are products or services widely endorsed by users and consumers and are assumed to have been continuously provided for more than 10 years at the time of the review and continue to be provided in the future.
Long Life Design Award judging committee members select and judge designs recommended by a wide range of general users through the website and decide the recipients of the award.

The 2020 Good Design/Long Life Design Award started reception of recommendations and application on April 3.
After first screening and second screening based on actual product by the judging committee, as a result, 19 were awarded the 2020 Long Life Design Award.

Long Life Design Award 2020 results / (year-on-year rise)
Number of entries : 126（+3)
Awarded entries : 19（+4)

List of Awards

Long Life Design Award Screening Comments

Takashi Ashitomi

Jury member of Long Life Design Award 2020
Chair of Good Design Award 2020
Product Designer

Seiichi Saito

Jury member of Long Life Design Award 2020
Vice Chair of Good Design Award 2020
Creative/Technical Director

Michiko Hada

Jury member of Long Life Design Award 2020
Actress
Hadajin sho-ten 店主

Masatoshi Tamura

Jury member of Long Life Design Award 2020
SEMPRE DESIGN CO,.LTD CEO
Brand Director

Kouzo Fujimoto

Jury member of Long Life Design Award 2020
JINS Inc. Adviser
Artistic Director

2020 Long Life Design Award Schedule

Period of entry for company (April 2 - June 2)
Company submitted the entry information via the entry site.

Period of recommended from users (April 2 - May 23)
Organizer received the recommended from the users via the entry site and invited business owner and company to apply.

1st Screening (June 3 - 24)
Judged based on the information that applicant filled in the entry site.

2nd Screening (August 3)
The applicants who passed 1st screening submitted the actual items and panel to participate in 2nd screening.

Long Life Design Award winner announcement (October 1)
2020 Long Life Design Award to be announced

Long Life Design Award Exhibition "LONG LIFE DESIGN EXHIBITION 2020" (Octorber 30 - November 8 at 21_21 DESIGN SIGHT gallery3)